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How to send emails that aren’t spam

Email is a cheap way to reach large numbers of people. We suggest that every business should have an email list that they send to regularly as part of their online marketing strategy. But when does sending email become spam? Spam is essentially unwanted email. If you make sure your readers are recieving quality content, […]

How Much Should I REALLY Pay for a Website?

When people contact us here at Choc Chip Digital for help with a blog or website, they have one main question. How much is this going to cost? It’s a logical thing to ask, really. Those of us who aren’t rich or famous have a finite amount of money, and we always want to feel […]

Top 10 UX Trends In 2016

If you’ve been using the internet long enough, you’re probably able to look back and see some of the shifts and trends that have happened over the years. These shifts in web design happen because the market evolves, requiring new technology, better usability, and more importantly, designers are stepping up their game and keeping each […]

How To Bring Customers Into Your New Website

You’ve got an amazing new design that’s built to rank in the search engines, your branding is taken care of, and your social media profiles are setup, so what now? Now, you start driving traffic to your site so you can get to business!   Without having a solid digital marketing strategy in place, though, […]

How to Nail Your Branding Like Boss

What makes a good boss anyway? In a word: delegation.  An effective boss can’t do it all, but does have a vision on how it can be done by all in a cohesive way. How does the vision for your brand fit into these crucial components of successful branding? You don’t have to reinvent the […]