Choc Chip multimedia’s website design blog. This area is for lighter, more reflective pieces that might be thoughtful but don’t fit into one of the more serious article categories.

Website Design 2018 Internship Aplications Now Open!

Designers with Designers!

Need a fresh look for your house? You should talk to Katrina from #DesignAndDecorate as well as visiting the brand new site we developed for her!

Design & Decorate Interiors has been meeting the interior decoration needs of Geelong clients for more than 30 years. An accredited industry expert, Katrina will work with local suppliers and other professionals to help you create the home that you desire


6 Ways A Website Designer Can Screw You Over!

Have you every been screwed over by a website designer or design agency? Given the complexities of the internet it’s so easy for design agencies to try and pull the wool over your eyes and squeeze extra money out of you. Well not here at Choc Chip Digital! Rather we want to empower you with the knowledge of how you can avoid these traps and get the most out of your projects!

For more information on how we can help you why don’t you send us an email at, fill out our contact form or call us on 03 5234 5360.

Why are clients leaving my site, it’s your hosting!

15 Must Have Items For Your Small Business Website

#2 Hosting

“My website’s running slow what’s the best way to speed it up?”

This is a question we hear every day here at Choc Chip Digital and while there are a bunch of technical  things we can do to the website using our superhero genius nerd powers, at the end of the day the major limiting factor is your website’s hosting.

The speed of your website largely comes down to the quality of your hosting. So what makes good hosting ‘good’?

  1. Servers based in Australia. The closer your sever is to the person using your website the shorter the signal line, this means the connection is quicker!
  2. Servers with a limited number of sites on them. Every site sits on a computer somewhere in the world and all of these sites share that computer’s resources. The smaller the number of sites on that server the more resources there have to share, the faster the site.
  3. A dedicated server just for your site. If your site is the only site on that computer then you have 100% of the resources that computer has to offer. This makes a faster site!
  4. Well maintained servers. Servers are like woman’s handbags… the longer they are used the more rubbish accumulates at the bottom of them, effecting the quality and serviceability of the handbag / server. Having a team of dedicated professionals with hands on the server infrastructure makes all the different to a servers health and performance.

So maybe it’s time that you started asking some questions of the people that host your website. If it’s Godaddy or Crazydomains (the cheapest and nastiest hosting you can get under the sun) ask them why their servers are based in India, and why your site is one of 10,000 on that server, and who is actually servicing that computer???

At the end of the day you want your website to be running as fast and as safe as it can so that your users get the best experience. Here at Choc Chip Digital we run high quality servers based in Melbourne, running a limited numbers of sites per server, with a local Geelong team of 5 people managing them daily (one of their names George). So if you want to speed up your site and improve your customer experience why not go local and give us a call on 03 5234 5360. You can also learn more about our hosting by vising our hosting services page here. Or if you want to email us you can do that to by emailing

Thanks for reading!

Emerge Geelong 2017

How getting to number #1 in Google is just the first step!

How getting to number #1 in Google is just the first step!

Yesterday afternoon we had a fantastic meeting with Christopher Llyod Clarke from

Christopher is the leading provider (and composer) of guided meditation music around the world. Christopher’s site had more then 1,000 backlinks and ranks for over 2.1K organic keywords. That’s incredible! While we are harping on, (get it!) about how good Christopher is, it wouldn’t be fair not to do some name dropping. Christopher’s work has even featured on Oprah and National Geographic… wow.

So why am I raving on so much about Christopher and his work? Well it’s because even though Christopher’s site ranks #1 for the majority of his keywords he’s stretching himself and his business by exploring exploring marketing opportunities with Choc Chip Digital. You see being number #1 is great, but why stop there? Christopher understands something few of us are willing to learn, that is that it’s good to grow, it’s good to put yourself in uncomfortable places so you learn and experience new things, and taking a chance is sometimes the only way to grow!

Just some food (like a cookie) for thought.