1. Ranking
Ranking at the top of the search results isn’t just about how many visitors are finding your business each month.
That’s a major benefit of coming up #1 when someone searches for a business related to yours, or a problem that they’re having that your company can solve. But it isn’t the only reason you want to optimise your website to rank higher in the search results.
2. Branding
If you want to show the world that your business is #1, the best way to do it is to show up in the #1 spot when customers are searching for you, or typing in keywords and search phrases related to the products and services that your business offers.
The subliminal messaging you’re sending to your prospects when they search for something related to your business, and your website is the #1 “recommended” result by Google, Bing, or other major search engines is powerful.
3. Instant Trust
When the major search engines trust you enough to rank you above all of your competition, your customers develop the same level of trust in you. That makes your job of selling your products and services substantially easier than if they found you somewhere on the second page.
With every Joe Schmoe going into business for themselves these days, creating instant trust is critical to your success.
Ranking near the top of the search results creates that instant trust for you, and then when you have a website that is designed even more factors that convey you’re a trustworthy operation, amazing things happen for your business.
4. Highly Targeted Visitors
Search engine visitors are some of the most relevant, targeted customers that you’re going to bring into your business. It’s just the nature of the beast.
When someone types in a problem they’re having, or searches for a solution that your company provides, they’re already in the buying mood.
Their problem is fresh in their mind, your services and products appear before them, and you can spend more time converting them into a loyal customer, instead of “warming them up” for the sale.
5. We deliver valuable results, with long term effects.
Search Engine Optimisation is also one of the most cost effective marketing strategies you can use for your business today. When you have a team that’s capable of delivering results month, after month, you get to finally understand the effects that long term search engine rankings can deliver for your bottom line.
We work with new clients every single day, and have a proven track record of delivering the results that you’re looking for — top spots in the major search engines.