Your website is your single most important marketing asset!
Your website is your digital storefront. Your customers access to you in the digital world we live in today. It tells them who you are, how you operate, and makes it easy for them to reach out to you.
With the highly competitive world that surrounds us, you can no longer get away with a basic business card style website. One that lists your services, and your hours of operation.
No, customers want to see more. They want to see that you’ve taken your online presence as seriously as you take your relationship with them.
That’s where Choc Chip Digital delivers. We provide more than just a lavish design that makes you look good. We build every website to help your customers seamlessly flow from landing on it, to reaching out to you and making a purchase.
Here’s how we turn your basic business card website, or non-existent website and turn it into a customer focused, conversion rate optimized business asset that works for you 24 hours a day, 7 days a week.
1. The Team
The first step in the process is to learn more about you, your company’s mission, and then build a solid working relationship between you and our team. This is where we’ll uncover your brand, put together a custom plan of attack, and set the goals for our project.
Our dedicated team will take over and work directly with you through every step of the process to ensure that your project and business goals are met, and that you’re 100% on board along the way. Each project has one point of contact who you will get to know very well over the course of the project, this way your not constantly explaining yourself to someone. Your point of contact becomes an expert regarding your site, it’s functionality, content and it’s goals.
2. Planning & Strategy
Once we’ve learned more about each other, we’ll go through your goals and create an outline for your project, create milestones, and agree on the areas that are most important to you.
When we have a strategic plan in place that aligns perfectly with your vision and makes your goals achievable, we’ll begin work, staying completely transparent with you and ensuring that you’re involved in every decision that’s made.
3. Wireframing & Design
We’ll take the outline and then begin putting the project into motion. From visual concepts of the custom project, to the perfect branding images and product or service copywriting, our creative and development team will review the outline materials and revise them until they meet your goals.
We understand that your website needs to represent your brand, and stay consistent with your business, to represent it in a professional way, because your website is always communicating who you are.
4. Development
Now you’ll begin to see your project grow legs and really start taking off. Our team follows the agile methodology and focuses on iterative development, which happens in small sprints, ranging from 2 to 4 weeks in length.
This process allows us to prioritize the requirements we uncovered in the outline, collaborate with you during the development, and continually test to make sure we’ve nailed your vision.
5. Testing
Quality control is critical to your success. We refuse to throw your design out into the wild without vigorously testing it in a wide range of environments, to ensure that it functions seamlessly, regardless where your customers come from, or what devices they’re using to find you.
This is, arguably, the most crucial step in developing your website because our reputation is your reputation, and we’ll settle for nothing less than the best.
6. Launch
Go time! Once you’ve approved the design, and we’ve put it through it’s paces, our creative and development teams revisit the outline to ensure that we’ve nailed every aspect you were looking for, and produced an intelligent design that’s stayed consistent with your brand, and truly represents your business in a professional way.
When you’re 100% satisfied with the design, we’ll launch it to the world, and let them know you’ve arrived.
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Choc Chip Digital is a proud member of the local community including The Geelong Chamber Of Commerce, Enterprise Geelong, Entrepreneurs Geelong, Geelong Writers, G21 Geelong Region Alliance, Small Business Smart Business.
Are you ready to be the next Choc Chip Digital success story?
Contact us now, and we’ll teach you how to dominate your industry, and tap into the amazing potential that the internet has to offer when you’ve finally got the right digital agency standing behind you!
